Strategy
Lived-experience first
Campaign architecture built by people who've been the target demographic, not the afterthought.
Content
Voice that doesn't perform
Copy, creative direction, and storytelling that passes the "would an actual disabled person cringe?" test.
Accessible Media
Built-in, not bolted-on
Alt text, captions, audio descriptions, and WCAG-compliant assets — from the first brief, not the final QA.
The whole table, not a seat at it.
Three services. One team that gets it. Launch price: bundled — save 15%.
You've seen the gap. We close it.
Three comparisons. Left side: what most agencies deliver. Right side: what happens when the people who've been excluded do the building.
The diversity hire approach
You brief an agency. They Google "disability inclusion best practices." They hand you a deck with stock photos of wheelchair users and a checklist of buzzwords. The strategy is written for a board presentation, not a human being.
""We added an accessibility statement to our homepage and posted for NDEAM." — Brand strategy, 2024"
Strategy that starts from the inside
Our disabled strategists build from the objection up. We map the real friction points — the ones your target community has already been tweeting about for three years — and reverse-engineer a campaign that earns attention because it's actually earned.
""Campaign reduced negative brand mentions by 63% in the disability community within 8 weeks." — Amplify client, Q3 2025"
The sensitivity-read tacked on at the end
Your copywriters write the campaign. Then a consultant skims it for "problematic" language. The result: sanitized messaging that says nothing, offends no one, and reaches no one either. Your community notices.
""We ran it by our sensitivity reader and she said it was fine." — Content director, 6 months before a Twitter pile-on"
Voice built from the first sentence
Our writers are the community. We don't check copy against a list — we write it from a place of knowing. The difference shows in click-through, in comment sections, in the DMs your brand manager stops dreading.
""42% higher email open rate from disability community segments. Zero crisis comms incidents in 18 months." — Nonprofit client, ongoing"
Accessibility as compliance theater
Alt text added in bulk by an intern after launch. Auto-generated captions that mangle proper nouns. A "screen reader compatible" badge slapped on a PDF that crashes every assistive technology on the market.
""Our social posts have alt text now." — Social media manager, proudly, about 14-word auto-generated descriptions"
Accessibility as creative standard
Every asset we produce is built accessible from the brief. Our media team includes blind, Deaf, and low-vision creatives who know what "works" actually means. WCAG 2.2 AA isn't a finish line — it's the floor.
""First campaign to achieve 100% WCAG 2.2 AA compliance across 340 assets, 6 platforms." — Fortune 500 client, H1 2025"
Numbers from actual campaigns.
Not projections. Not case study language. Numbers from clients who came to us after the mistake.
avg. reduction in negative brand mentions from disability communities
higher email open rate from community-aligned campaigns
WCAG 2.2 AA compliance across every deliverable
zero crisis comms incidents across retained clients
"We'd been dragged on Twitter twice in 18 months for disability campaigns that missed the mark. Amplify rebuilt our entire approach from the inside. Our community engagement is now something we're proud of, not terrified of."
"The difference between Amplify and every other agency we've tried is that they don't need us to explain why something is offensive. They already know. That saves us months of back-and-forth and one very expensive PR crisis."
"Our accessible media was technically compliant but creatively dead. Amplify's team — including their blind creative director — rebuilt it. The work is now better, full stop. Not just more accessible. Better."
Who we work with
Pick what you need. Bundle and save.
Select the services that match your project. Add all three and the 15% bundle discount applies automatically.
Strategy
AddedCampaign architecture, audience mapping, and messaging framework built by disabled strategists.
Content
AddedCopy, creative direction, and storytelling across your campaign channels.
Accessible Media
AddedWCAG 2.2 AA compliant assets, alt text, captions, and audio descriptions.
Tell us about your project
We respond within 24 hours. No pitch deck, no discovery call upsell.
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